Honoring Data Privacy Day

January 30, 2017
/   Data | /   Events

Data privacy is a subject we take extremely seriously here at Conversant and in anticipation of Data Privacy Day, which took place on January 28, I sat down with Conversant Counsel and Manager of... Read More

A Webby For A Cause

May 18, 2015
/   Awards | /   FIA

Epsilon/Conversant was recently honored with a 2015 People’s Voice Webby Award in the “Advertising and Media: Public Services & Activism” category for work with the Federation for Internet Alerts (FIA). Hailed by the New... Read More

Vote Us For the 2015 Webby Awards!

April 14, 2015
/   Awards | /   FIA

Epsilon/Conversant has been nominated for a Webby Award in the Interactive Advertising: Public Service and Activism category for our work on the distribution of digital emergency messages in partnership with the Federation for Internet Alerts (FIA).... Read More

Webinar: Cross-Device Retargeting on March 17

March 12, 2015
/   Webinars

Conversant will be participating in an IAB-hosted webinar on Tuesday, March 17th  as part of the IAB’s ongoing Mobile Center webinar series.  The webinar will be focused on cross-device retargeting (also referred to as remarketing),... Read More

Employee Spotlight

March 10, 2015
/   Culture

Elizabeth Director, Account Management Joined Conversant 2010 Why did you join Conversant? Prior to coming to Conversant (formerly Dotomi) in 2010, I wasn’t really looking for a new opportunity, but I knew that if... Read More

How Conversant and FIA make every second count

March 4, 2015
/   FIA

When a child is abducted, a tornado warning is issued, or a regional alert is declared, spreading public awareness is essential as precious minutes and seconds can save lives. That’s the driving insight behind... Read More

Programmatic Redefined

February 19, 2015
/   Ad Exchange

Have you heard about the launch of the Conversant Private Exchange (CPE)? CPE is Conversant’s new private advertising exchange for both our direct brand and agency clients. Our new private exchange offers a premium... Read More

Personalization and Segmentation

January 23, 2015
/   One-to-One Marketing

In an increasingly dynamic digital environment, mass marketing approaches just don’t cut it. Today’s empowered consumer needs – and expects – to be engaged with highly relevant messages. The more a message reflects an... Read More

Understanding Personalization

January 22, 2015
/   One-to-One Marketing

A study conducted by market research and insights company Ad Perceptions and Conversant revealed that 73% of agency and brand-side marketers agree that personalization represents the future of digital. But if you spend any... Read More

Conversant Knows How to Have Fun

January 21, 2015
/   Culture

It’s no secret that during Q4 at Conversant, things can get a little hairy, with holiday client campaigns, Black Friday deals, Cyber Monday madness and everything in between. But, we do our best to... Read More

Join Us in 2015 – Featured Job Openings

January 20, 2015
/   Culture | /   Recruiting

Conversant strives to push the boundaries of the digital marketing and advertising landscape with our cutting-edge technology, revolutionary personalization platform and our innovative creative capabilities. But we couldn’t do any of those things without... Read More

Welcome!

January 19, 2015
/   Culture

Welcome to the new Conversant blog! At Conversant we’re big believers in developing and sharing insights that can help brands and agencies be more effective across digital marketing — ideas that empower brands to... Read More